Merchant Newsletter – July 31, 2013

Dear Merchants,

I hope everyone is having a great week. We’re busy wrapping up July and heading full force into August here at OpenSky. It’s so exciting! Thanks to all for making the most of your OpenSky Marketplace experience! Here’s some great information and updates for this week:

 

  • OpenSky OpenHouse – Don’t forget that tomorrow is our special OpenHouse at our NYC headquarters
    • OpenSky Feed Panel: John Caplan , OpenSky Founder and CEO will be joined by Insider Georgia Pellegrini and OpenSky Merchant YasuJutaro for a discussion on the new Feed and how to make the most of it.
    • Join us: Thursday, Aug 1 from 6-8PM, 18 West 18th St. (18 West 18th St., btw 5th and 6th Aves., 9th Floor)
    • In the Meantime: MAKE A POST NOW!

 

 

  • Weekly Community Events- We’re here to help, so take advantage of our weekly merchant outreach events
    • OpenOffice – Thursday, August 1st – 4-6PM at our NYC offices (18 West 18th St., btw 5th and 6th Aves., 9th Floor)
      RSVP: wlewis@opensky.com
    • OpenDiscussion: Friday, August 2nd at 12PM EST. Dial 559-726-1200 and enter access code 106158Alyse Diamond, our Director of Communications and Insider Management, joins us to discuss the role of Insiders on OpenSky and how they’re making use of the new Feed

 

 

  • LupRocks – We’re happy to introduce you to an inexpensive and effective way to get your products in the hands of costume designers, set decorators and prop masters
    • What is it? LupRocks is an online catalog of fashion, jewelry, accessories, kids, home and technology products available to costume designers, set decorators and prop masters for current TV shows and movies and the brainchild of Emmy Award winning television production expert Jessica Cohen
    • What does it cost? It’s free!
    • Learn more: Learn more about LupRocks and their other services, Jessica’s List and LupRocks Rockstar by clicking here or emailing Jessica@LupRocks.com

 

As always, we’re here to help. Please don’t hesitate to contact us with any needs at merchanthelp@opensky.com.

Have an awesome week!

My best,

Will Hunt

Merchant Newsletter – July 24, 2013

Dear Merchants,

I hope everyone is having a great week. We’ve got lots of awesome information for you this week, so be sure to take it all in. Thanks to all for making the most of your OpenSky Marketplace experience! Here’s some great information and updates for this week:

 

  • BUYERS BEST FRIEND-We all know that expanding the reach of your brand is a vital factor in growing your business, and our friends at Buyer’s Best Friend can help you in a key way to develop your wholesale market presence. Read on in the newsletter for more about this amazing business and for a special offer for OpenSky Merchants!

 

 

  • POST, POST, POST in the brand new Feed! Monday night we upgraded the Feed with clean designs and a simple user experience. It’s like Twitter, but for Shopping – your Followers can actually BUY! Here’s how it works:
    • It’s Really Simple: You Post, Followers Love your Posts, more Followers see your Posts and Shoppers BUY! Post, Love, See, Buy!
    • The Data is In: Merchants who POST more SELL more- 6X more! And merchants with sales average 2.5x more followers than merchants without sales
    • It’s Time: MAKE A POST NOW!

 

 

  • Weekly Community Events- We’re here to help, so take advantage of our weekly merchant outreach events
    • OpenOffice-SPECIAL EDITION: Thursday, July 25th, 3-6PM at our NYC offices (18 West 18th St., btw 5th and 6th Aves., 9th Floor) – We’ll be having drinks and hors d’oeuvres in celebration of our NEW Feed and OpenSky Founder and CEO John Caplan will be giving demonstrations on how to make the most of this awesome tool!
      RSVP: wlewis@opensky.com
    • OpenDiscussion: Friday, July 26th at 12PM EST. Dial 559-726-1200 and enter access code 106158. This week’s call will focus on customer service and how the OpenSky Customer Love team manages inquiries from members including returns

 

 

  • BUYER’S BEST FRIEND As we mentioned above, we’d love to introduce you to Buyer’s Best Friend
    • What is it? Buyer’s Best Friend is the world’s largest catalog of specialty and natural products, with over 125,000 products from 2,200 brands. BBF enables buyers and sellers to connect much more efficiently using their online catalog and ordering system. See what Buyers and Sellers have to say about BBF!
    • How does it work? You can join their catalog for free simply by sending them your wholesale price sheet, product images and a brief description of your product to producersupport@bbfdirect.com. They’ll create a free basic listing for you, so that 8,500 buyers (and growing!) will be able to find your brand.
      Check out some of the brands they already work with! 
    • Only for OpenSky! BBF also offers Premium Plans for those that really want to jump-start the reach of their business. Join the BBF Premium Plan by July 31st and BBF will give you 20 free units of Smart Sampling, a program where they ship hand-picked samples to their most active buyers and then their reps will follow up to get feedback and orders! OR, you can choose to opt to have one free foot of shelf space at their WFFS Booth in January of 2014 in San Francisco! Not a bad deal, huh?
    • Sign Me Up! Contact sales@bbfdirect.com to get started, or call 415-375-0439

 

As always, we’re here to help. Please don’t hesitate to contact us with any needs at merchanthelp@opensky.com.

Have an awesome week!

My best,

Will Hunt

Merchant Newsletter – July 17, 2013

Dear Merchants,

I hope everyone is having a great week. It’s getting mighty hot outside, but things are staying cool at OpenSky. Thanks to all for making the most of your OpenSky Marketplace experience! Here’s some great information and updates for this week:

 

  • MAD MIMI EMAIL MARKETING– We all know that marketing your brand through email is a key way to promote your company, and we’ve found a great business, Mad Mimi, that can help you do just that!
    • What is it? Mad Mimi is the easiest way to create, send, share and track beautiful email newsletters
    • How does it work? With simple design tools and powerful analytics, Mad Mimi is the perfect way for online sellers to market their brand through email
    • Does Email Marketing Really Work? Chris Riegger, Mad Mimi’s VP of Digital Partnerships, has written an amazing blog post about the power and value of email marketing for online sellers just for you!
    • Sign Me Up: Click here to sign up for a free account that allows up to 2,500 contacts!

 

 

  • Let Your Creative Juices Flow– We know that photography, video and copywriting can be challenging to say the least
    • We’re Here to Help: OpenSky has a full staff of experts in the field of creative services and they are always willing to help you in anyway. Whether it’s by sharing tips on getting the best shot of that maxi dress or writing an awesome description for those bamboo servers, our team is always eager to help
    • Give Us a Shout: Feel free to contact our Creative Studio anytime at creativestudio@opensky.com

 

 

  • Weekly Community Events– We’re here to help, so take advantage of our weekly merchant outreach events
    • OpenOffice: Thursday, July 18th- 4-7PM at our NYC offices (18 West 18th St., btw 5th and 6th Aves., 9th Floor) – Come meet with an OpenSky Specialist in person to discuss all of your marketplace needs. RSVP: wlewis@opensky.com
    • OpenDiscussion: SPECIAL EDITION: Friday, July 19th at 12PM EST. Dial 559-726-1200 and enter access code 106158.John Caplan, our fearless Founder and CEO, is going to be joining us with some important information on how to maximize your use of OpenSky’s Feed. DON’T MISS IT!

 

As always, we’re here to help. Please don’t hesitate to contact us with any needs at merchanthelp@opensky.com.

Have an awesome week!

Merchant Newsletter – July 10, 2013

Dear Merchants,

I hope everyone had a great holiday last week! It’s hard to believe we are getting deep into July already. Thanks to all for making the most of your OpenSky Marketplace experience! Here are some updates for this week:

 

  • Add our NEW Follow Badge – Now you can add an OpenSky Follow badge to your website or blog.
      • What is it? We’ve customized an OpenSky Follow badge for you to post directly onto your own website, blog and email!

    • How does it work? All you need to do is log into your Merchant Toolkit and click “Followers.” Simply scroll down to “Badges and More.” Just click “Copy” and the link is ready for you to paste on your website, blog or email signature!
    • And after they click it? They’ll be taken directly to your storefront on OpenSky and if they aren’t already a member, they can quickly sign up and become one of your valuable Invited Followers. If they’re already a member, they can still show you support be by following you and loving your products
  • Add an Exclusive Product – It’s a simple, easy and effective way to get your brand noticed on OpenSky
    • Nowhere Else: OpenSky members love to find great products that they can’t get anywhere else. It’s an immediate attention grabber!
    • Be creative: Whether it’s a special color way, gift set, or new design- there are limitless options for branding a product as Exclusive, and many of our merchants are already taking advantage of this opportunity. Check these out:
    • YasuJutaro Jewelry
    • Mason Jar Cookie Company
    • Call it Out: Make sure everyone knows which products are exclusive. Be sure to include “OpenSky Exclusive” in the product name
  • Weekly Community Events – We’re here to help, so take advantage of our weekly merchant outreach events
    • OpenOffice: Thursday, July 11th – 4-7PM at our NYC offices (18 West 18th St., btw 5th and 6th Aves., 9th Floor) – Come meet with an OpenSky Specialist in person to discuss all of your marketplace needs. RSVP: wlewis@opensky.com.
    • OpenDiscussion: Friday, July 12th at 12PM EST Dial 559-726-1200 and enter access code106158. Will Hunt Lewis – (yes, me!) will be discussing the importance of continuing to grow your follower base and taking questions.

As always, we’re here to help. Please don’t hesitate to contact us with any needs at merchanthelp@opensky.com.

Have an awesome week!

My best,

Will Hunt