Site Upgrades: Homepage & Follow Stores Widget

This week OpenSky released two upgrades that will improve the site experience for shoppers.

  • A new Homepage
  • A new Follow Stores widget

Not only do these changes benefit members, but also give brands (you!) more exposure on OpenSky.

Placement on the new homepage and Follow Stores widget is based on the same algorithm that’s used to populate items/stores in browse, trending, and emails. Factors like the quality of images, activity, followers, and loves are all taken into account. *Read this post to learn how to be a top merchant.

1) Homepage

Our redesigned homepage gives the shopper a variety of ways to uncover trending products and new brands on OpenSky. Users will find a variety of entry points in to our site experience, whether it be by collection category, trending problems, theme, etc.

Screen Shot 2014-03-18 at 4.40.53 PM
A few of the sections users will now find on the homepage include:

  • Recently Loved
  • Most Loved
  • Fresh Finds
  • Recommended Products
  • Recommended Stores

Haven’t seen the new homepage? Have a look:

2) Follow Stores Widget

The Follow Stores Widget is located on the left side of the feed and provides OpenSky members with the a quick and easy way to follow multiple brands.  The number of Followers a brand has is directly correlated to the exposure their products get, and in turn the sales they drive. The hope of the OpenSky team is that the Follow Stores widget drives more follows for you, and as a result, more sales.

Screen Shot 2014-03-18 at 12.45.14 PM

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