Time to Get Ship Done: Avoid Shipping Penalties, How Our Holiday Returns Program Will Help Your Sales & More

Are Your Shipping Times Shaping Up?

Before you know it, the holidays will be upon us. To ensure you have your most successful season yet, it’s important to stay on top of your shipping times and offer a holiday return policy that gives shoppers the confidence to buy. That’s why we’re making it easier than ever to stay updated on orders that didn’t ship in time and be part of our Holiday Returns Program. Get details below.

Plus, check out a new Boost feature, get some help from your team so you don’t miss important messages and learn more about the power of branding.

Ship in Time to Avoid Penalties

How are your shipping times shaping up? With the holidays just around the corner, shoppers will soon be expecting their orders to arrive more quickly than ever.

To avoid penalties, ensure you’re taking all the necessary steps to stay within the guidelines outlined in our Merchant Quality of Service Agreements. Remember, once an order is placed, you have 2 business days for it to be scanned by a valid carrier.

Also, stay tuned for a new Penalties section in your Merchant Toolkit. This will give you visibility on orders that did not meet our requirements and are subject to penalties. After each payment period, we’ll send you an email summarizing your penalties for those orders and give you 2 more business days to submit exception requests. Once we’ve reviewed all exception requests, we will calculate your final penalty deduction and apply it to your next payment.

Hassle-Free Holiday Returns

Ready for your most profitable holiday season ever? On November 1, we’re taking an extra step out of your holiday prep by automatically updating all products with a 14-day return window to be part of our Holiday Returns Program.

This means all products purchased between November 1, 2016, and December 31, 2016, can be returned until January 31, 2017. These products will still abide by the same guidelines as our current return policy, however, it gives shoppers a little more time to return their items, and most importantly, gives them the confidence to buy.

Remember, any gift a shopper purchases before December 10 would essentially be final sale since she would not have enough time to return the item within the 14-day return window—thus limiting your holiday selling potential in a big way. By offering extended holiday returns, you can capture shopper demand early in the season and ensure you’re not missing out on sales.

Learn more or contact us if you have any questions.

See How Your Boosted Products Measure Up

Pro Plan merchants, put your Boosts to the test! Here’s a sneak peek at the new Product Performance Chart you’ll soon see right below your Shopper Traffic Graph in your Merchant Toolkit:

This new feature will help you compare your Boosted products’ daily conversion rate with the average OpenSky marketplace conversion rate (the red line at the bottom). Similar to your Shopper Traffic Graph, the green portion represents how much impact Boost has on your products’ performance.

Anxious to try Boost? This program is currently only available to a pilot group, however, we’ll be inviting more merchants later this month. Stay tuned!

Getting Your Team Involved

Need help staying on top of important notices and messages during the busy holiday selling season? If you have a team of employees or co-workers who help you manage your business, you may want to route certain types of notices to their inboxes, freeing you from forwarding messages.

You can have different people receive messages in the following categories:

  • Business Owner
  • Customer Service
  • Accounting
  • Order Information
  • Product & Inventory Management
  • Marketing & Merchandising Updates
  • Social Alerts (Loves, Follows, Comments, etc.)

To add secondary users to cover these sections, go to your “Users” section located in the “Account” tab of your Merchant Toolkit. Scroll to the bottom of the page or click the “Add Account” link at the top. Enter the email address of the account you want to add.

After the additional user confirms via email, you can go back to your “Users” section and use the checkboxes to choose the types of notices he or she will receive. An important thing to note: After a user becomes a secondary user, he or she will have access to your entire Merchant Toolkit with the exception of your “Billing” section.

Get more tips in our quick-start Guide to Selling on OpenSky.

Merchant Newsletter | October 12, 2016

 

Why You Should Review Your Returns, Making the Price Right, Prepping for the Holidays & More

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Monitoring Your Returns?

We no longer review all returns, so you need to let us know if you want to dispute a return request from a shopper. Get details below. Plus, check out our enhanced Boost insights, see if you need to rethink your pricing strategy and start prepping for the holidays now.

Track Your Returns

Shoppers can now initiate returns without contacting our Customer Support Team. They just have to go to their “Purchases,” or “Order Details” pages and specify the reason they’re returning something. Then they’ll either:

  1. Get a shipping label for the return and send the product back to you.
  2. Or the request will be submitted to our Customer Support Team for review. We’ll then either email the shopper a return shipping label, so she can send her return to you or we’ll ask for additional information.

You will be notified of each return and it’s in your best interest to keep track. Since we don’t review all returns, you must let us know within 24 hours of receiving the return if you disagree with the reason a shopper specifies and want to dispute it. Keep in mind that the reason associated with each return determines who will pay for the return shipping cost.

Improved Shopper Traffic Graph Gives More Insights

Pro Plan merchants, check out the Shopper Traffic graph that appears in your Merchant Toolkit Dashboard when you Boost. Three tabs let you easily see how many views, orders and sales your Boosted products have received.

57dc6479c915e45a9a763034And take a look at the gray and green portions. They show you just how much impact Boost has on your traffic with gray representing organic traffic and green representing Boosted traffic!

Currently available to a limited pilot group, Boosts and the Shopper Traffic graph will become available to all qualifying merchants later this fall. With the holidays just around the corner, you’ll be able to Boost your products to put them in front of millions of shoppers across the Web.

Note: Boosts are only available to Pro Plan merchants who don’t have managed marketing campaigns.

Is Your Pricing More than Right?

Price matters—a lot. It can actually help build trust and encourage shoppers to buy.

The key is to show shoppers the value you’re offering them and you can do that in 3 simple steps:

  1. Do some research to ensure your products are competitively priced. Shoppers are always on the hunt for the best price, and if they find your products elsewhere for a different price, it could cost you a sale—and their trust.
  2. Set the MSRP on all your products. We’ll display MSRPs above the OpenSky prices to show shoppers the savings you’re offering them and that can be just the push they need to buy.
  3. Ensure your MSRP is accurate. Posting an inflated MSRP can hurt your sales. Remember, shoppers research their purchases, and if they see an inflated MSRP, they’ll go elsewhere. Plus, inaccurate MSRPs are a breach of our Merchant Terms of Service Agreement.

Get more tips in our new quick-start Guide to Selling on OpenSky.

 

Merchant Newsletter | September 29, 2016